Do you ever notice how many ads there are on the side of the road? Every other car or bus goes past; there's another ad. And it's not just on the highway- even in small towns, advertising is everywhere. But have you ever stopped to think about why that is? Who is responsible for putting all those ads up? And what do they get out of it? In this post, we'll take a closer look at Trueba Media billboard advertising and what goes into making it successful.